Forget that complicated stuff, really.
If you want to be successful as an affiliate marketer, I advise you to avoid the complicated stuff. If you’ve been researching Internet marketing, you’ve probably come across many ways of making money. You’ve probably found that many of these methods are complicated, and require a large number of tools or expertise in order to work. The good news about Internet marketing is that you don’t need all these complicated tools in order to work. The online world is just a digital version of the physical one.
What happens on real world?
In the real world for instance, if you wanted to sell tennis balls, it wouldn’t do you much good to go door to door trying to sell them to complete strangers. Most of these people don’t play tennis, and would have no interest in your product. Just offering it to them would probably annoy them. But what about tennis players, those who are professional or simply amateur? If you offered the tennis balls to them, they would be much more likely to purchase them.
Thanks, but no thanks
Instead of attempting to sell your tennis balls to random strangers, you could approach a tennis club. Let’s say you approach someone at the club, and you offer them the tennis balls. You explain to them all the benefits of the balls, and while they’re better than other tennis balls on the market. You expect to be told “thanks, but no thanks,” and that is exactly what they tell you. You smile, and before you leave, you hand them a booklet which shows them the best and most affordable tennis courts around the country.
In exchange for the booklet, you request their number, and they gladly give it to you. They’re very impressed with the booklet, and who wouldn’t be? Everyone likes to receive gifts. Now the dynamic has changed.
A week later you call the person from the club and ask them if they’ve enjoyed the gift. You offer to set up another meeting with them, and this time you give them a book which shows them how to improve their tennis game. It has specific exercises and advice that comes from pro tennis players. You also throw in your number.
Action has got started
One thing that you must keep in mind is that well over 60% of all customers never close a deal when they’re offered a product for the very first time. The reason for this is because the person will often need time to think about the offer. They may need to ask their spouse, or they may need to look at their budget to determine if they can afford the purchase. There are also times in which they may simply not be interested. However, by giving them a gift, even if they turn you down at first, is a skill that a good salesperson always uses. This is how they begin contacting the prospect and informing them of the value of their product.
What happens in the online world
This is the exact same thing that happens in the online world. When people first come to your website, they don’t know you from Adam. They don’t know if you’re legitimate. They may not even be sure that they can afford your product. This is why you must first get to know them, and show them the benefits of purchasing your product. To do this, you will need to get their contact information. However, people won’t just give you this information for free. You must offer them something in return. This is why you should offer them a freebie.
However, the freebie must be something that is valuable to them. The one simple thing that most be value today is information, especially information that is related to something they’re actually interested in. Once you have their email address, you can contact them periodically, educating them and reminding them of why your product is the best. Many of these people will eventually become loyal clients. This is basic internet marketing: offer a freebie to get the emails, and then keep in touch with the client, being nice and giving them great incentives to use their service.
Conclusion – it’s your time to play
You can do it! Just start and be consistent. Forget about the hype launches, start building your business focusing on basics and very soon you’ll be telling your boss to leave the field, because now it’s your time to play!
Learn how Michael Ambrusio gets everything he needs to start a profitable campaign: products, written emails, squeeze pages, incentives, viral reports and why he doesn’t need to have a website. Visit now: Affiliate Marketing Techniques
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