Article marketing is a powerful way to get targeted, free traffic to your website, and build quality back links that will boost your search engine ranking. Yes, it does work, but requires some effort. Results won’t happen overnight. With persistence, and the advice I’m about to give, you can achieve article marketing success.
Here is my first bit of advice. Remember that your articles are going to be read by real human beings. Make them easy to read and understand. Write as if you are having a conversation with a friend. Provide valuable information in the body of your article that is related to your niche. You want to connect to your audience on a personal level. Proofread your articles for spelling and other punctuation errors. This will help speed the process of your articles getting accepted into the directory.
Secondly, in order to achieve article marketing success you will need to write and submit articles on a regular basis. A good starting point is to aim for two articles per day. Submit your articles to a variety of directories, but do not submit the same article over and over. You need unique content, and unique articles to submit. Use a catchy title that includes your keywords, but don’t over do it. Keyword stuffing is not allowed by most directories. The body of your article should contain your keywords also. But again, use the keywords wisely throughout the article. Articles will not be accepted if they are overly keyword rich. Try and shoot for at least a 400 word article. Anything under 400 words really doesn’t offer a lot of good information.
My third piece of information for article marketing success deals with back links. Article marketing is a great way to get powerful back links to your website. Quality back links will improve your sites search engine ranking. Article directories often have a high page rank and are considered authority sites by Google. Usually you’re allowed two links in the resource box at the end of your article. This is how you will get back links. Use keyword anchor text for your links. This will provide you with a more powerful link. When writing your resource box, put some effort into it. The two goals of your article should be to provide valuable content to the reader, and then have the reader click through to your website at the end of the article. Instead of saying this. My name is John Doe and I have a website about stuff. Visit my site. You could say something like this. To learn more valuable tips and secrets about stuff visit my blog today! Try and give an incentive, or a reason why the reader should click on your link.
My fourth article marketing success tip is how to get more traffic to your articles. One very easy way to do this is to social bookmark your article. Social bookmarking will also speed up the process of your article getting indexed by the search engines. Another method is to post a link to your article from a blog that is relevant to the niche you are promoting. Facebook and Twitter are also great places to get more exposure for your articles. If you are a member of a forum that relates to your topic, you could put a link to the article in one of your posts.
Achieving article marketing success is definitely an attainable goal. By doing the things we talked about you will be well on your way. Remember that you are writing to real people, be persistent in your article writing, use keyword anchored text for back links, and get the word out about your article to help more people. You could be the next article marketing success story.