1.0Top To Highhttps://toptohigh.comtripmegamarthttps://toptohigh.com/author/tripmegamart/rich600338<blockquote class="wp-embedded-content" data-secret="3rnFK7eTfl"><a href="https://toptohigh.com/marketing-for-professionals-361/">Marketing for Professionals-361</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://toptohigh.com/marketing-for-professionals-361/embed/#?secret=3rnFK7eTfl" width="600" height="338" title="“Marketing for Professionals-361” — Top To High" data-secret="3rnFK7eTfl" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /* <![CDATA[ */ /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); /* ]]> */ </script> Several years ago, I was riding the Metro subway in Washington, DC and got off at the end of the line. The location was in a depressed area, and few businesses were there for commuters. As I waited for my ride, I saw these two boys carrying a huge box of M&Ms in hopes of selling to weary commuters. I found it amusing that these young men were hustling in such a manner. Yet, this spoke to the spirit of entrepreneurs. The boys found an unmet need in the market. Yes, with no stores located in the immediate area, these young men sold a lot of M&Ms to hungry commuters. With increasing competition abroad, today’s professionals cannot afford to be ignorant in understanding business practices such as marketing. The problem is that marketing is not second nature for all business professionals. Sadly, most business owners do not have the time to take a long, drawn-out college course, while others want a simple process for understanding the basic concepts until they can take more formalized courses. In fact, when you do not have a lot of money to spend on advertising your product, you have to be smarter and more creative […]