I know. That’s pretty counter-intuitive isn’t it. But nonetheless, it’s true when I say that the Ardyss marketing materials you’re used to buying from the Ardyss Business Tools center aren’t necessarily your best bet. Let me explain.
Historically, every network marketing company out there has relied on word-of-mouth marketing to promote and move its product line. Eventually, other marketing tools were made available to help distributors promote their business. For instance, some of the Ardyss marketing materials you’ll find in the Ardyss backoffice include postcards, business cards, trade magazines, DVD presentations and other promotional tools.
These Ardyss marketing materials all serve a purpose and certainly have their strategic uses. However, the seasoned network marketer who has achieved massive success did not build their business on postcards and flyers. They built it on the merits of the leadership skills they projected onto their prospects. This is true for those who built network marketing fortunes in the 80’s and 90’s as well as those raking in huge incomes during present-day. Today, however, becoming a leader in the industry is much easier than you think.
You see, there is only one reason successful network marketing professionals make it in this industry. It’s all about personal branding and leveraging that personal brand to build effective marketing funnels. Think about it. Who wouldn’t want to work directly with the likes of a Mike Dillard, Anne Sieg or Jonathan Budd? These guys have built a reputation based on their deep knowledge on how to build fortunes using network marketing and the internet. They’ve reinforced their reputations by leading thousands of their students down the same path to success, which is why they never lack hungry prospects to work with. That’s a product of perception, which is all about branding. No amount of Ardyss marketing materials can manufacture that for you at a personal level.
You see, by learning how to market effectively and grow your network marketing business online, you effectively edify a platform for your personal brand. Your advanced knowledge on the subject of marketing and sales will instantly make you attractive to others who want what you have–your intellectual knowledge.
Ardyss marketing materials do a great job of branding Aryss International. But they do very little to brand you. Frankly, wouldn’t you rather see a video of a potential business partner personally reaching out to you and communicating how he or she can help you succeed in business, rather than pitching you a business? If that person can communicate confidence, sincerity and professionalism, there’s no way you wouldn’t be compelled to at least consider listening to what they have to say.
So here’s a piece for money-making advice. Continue to use your Ardyss marketing materials accordingly. They will always serve a purpose during specific situations. However, do yourself a favor and get acquainted with the principles of marketing and branding. Specifically, learn all you can about internet marketing and attraction marketing. Without a shadow of the doubt, understanding the simple process of setting up your marketing funnel online will skyrocket your business to heights you only dreamed about before.
So no more excuses. This really isn’t that hard to accomplish when you have the right tools and training at hand. Network marketing doesn’t have to be an arduous, humiliating experience that alienates friends and family. The internet now provides a bona fide platform to build a legitimate business that will grant you financial freedom if you choose to work it. So don’t sweat spending money on Ardyss marketing materials and instead invest in an education that will truly pay you huge dividends now.
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